Our Story

Gotoperfection started out as a hobby because we wanted to find the right rings, bracelets, and accessories – without having to pay hundreds of dollars for them. We began curating jewelry from different designers on our blog, and soon we were receiving overwhelmingly positive responses from our fast-growing community. One day, a community member said to us: "Go To Perfection is THE place for jewelry inspiration, and you always find the most beautiful bracelets, necklaces, rings and accessories for us. Why don't you sell your own?" With that question, a new idea was born.  

What started as a hobby quickly turned into a full-time quest for the best rings, necklaces, and bracelets the world has to offer. We now source our jewelry from Mongolia, Nepal, Taiwan, Tibet, China, the Netherlands, Italy, Russia, and the U.S., and we're constantly on the hunt for more. Every one of our items is unique and most of our items are handmade-to-order for you! Even though the processing times are somewhat longer, this method ensures you will always get a unique and top-quality piece of jewelry straight from the manufacturer at a better price. Our jewelry is beautifully designed, elegant, and durable, but it's also affordable. How is that possible? Because we cut out the middleman and ship directly from our designers and manufacturers to you. 

Since reading that community member's suggestion, we haven't looked back. We've already served over 43,000+ happy customers, and together they've left over 1369 five-star reviews of our products and counting. Every day we receive more appreciative emails from satisfied customers all over the world. Our team has grown to over 12 full-time employees and we strive for outstanding customer service and product quality. Our primary goal is to make sure you always leave our site with a smile. We test and review every single product that we carry in our store, and if we wouldn't own it, we won't sell it. Our team members, including myself Alex and my husband David, are also here to help if you have any sizing questions, you'd like some style advice, or if you just want to say hi. We’re looking forward to bringing you jewelry that will make you shine as bright as your smile :) 

Alex & David